Public Relations + Search Engine Marketing = Online Reputation Management
Would you let anyone destroy your company’s image and reputation that you spent years to build… overnight? What happens when these websites show up in the search results next to your business’ website?Reputation management is essential to any business serious about maintaining a stellar online reputation and here’s why…
Much like the traditional clipping service, we monitor the internet for positive and negative publicity related to your business. Keep tabs on what others say about your business with online reputation management services. Manage negative listings in the search results pages before they start to hurt your business. Online attacks may happen at any time and if a business isn’t prepared to address them, the situation could turn into a public relations nightmare. In addition, it shakes investor’s confidence, mars your personal or company’s image and reputation long-term.
Possible attacks may come from any number of sources including:
- Flame sites
- Consumer review/opinion sites
- Blogs & forums
- News of intellectual property or other infringement
- Counterfeit products
- Improper conduct of business affiliates
- Poor handling of a crisis/situation
Track internet services such as:
- Blogs
- Consumer review/opinion sites (Amazon, TripAdvisor, Judy’s Book, etc)
- Forums
- Other websites
Keep the strong company reputation and brand you invested years to build.
Contact us today to learn how Search Marketing ROI can protect your online reputation.